Communication
Why the frontline chooses voice: 85% of messages are audio
Data from 91.5 million messages shows 85% of frontline communication is voice (PTT) — about 8 audios per text. Why people working in the field talk instead of type.
Blog
Topic: Comunicacao de campo
Communication
The frontline conversation lasts 3 seconds: the economics of instant communication
Half of all frontline voice messages last 3 seconds or less. Why immediacy is a productivity lever — with data from 91.5 million messages.
Management
Field operations keep no office hours: the 24/7 rhythm of the frontline
Monday through Saturday are nearly identical, Sunday drops just ~36%, and the small hours never hit zero: the real rhythm of the frontline in data — and what it demands of your tools.